Five young people, selected from applicants across North America, have embarked on the adventure of a lifetime.

Seriously.

They’ll hike, eat, and sleep amongst glaciers, polar ice and jagged granite mountains in Canada’s arctic, pushing themselves to their physical and mental limits as Youth Ambassadors in the impossible2Possbible Baffin Island trek.

LBMG first met founder i2P founder and ultramarathoner Ray Zahab in March he was a featured speaker at the 8th World Conference on Sport and Environment, on behalf of which LBMG managed media relations. We’re so thrilled to be garnering media for Ray again as part of this TRULY incredible project designed to inspired and educate youth to protect our planet.

Check out Ray as seen on CTV’s Canada AM earlier this week.

i2P founder and executive director on Canada AM from Lara Gerrits on Vimeo.